Barcelona, October 2nd, 2024. – Vera Wang Bride for Pronovias, announces the launch of the 2025 bridal collection, embodying Vera Wang’s DNA with an assortment of dresses inspired by her most iconic designs. Ethereal tulle dresses, lace adornments and intricate details that will transport every bride into the Vera universe.

Few names are as synonymous with the wedding industry as Vera Wang. During this month’s New York Bridal Fashion Week, the world-famous designer went live on her Instagram page to personally announce the launch of her first Vera Wang Bride Collection, as part of a new partnership with Pronovias Group.

This season represents a complete departure from the bridal vernacular. Narrow, architectural, body skimming silhouettes and bridal components influenced by RTW and cool girl mentality. No flowers no beads, no bouquets.
This is my idea of pared down modern, youthful,interpretation of wedding gowns.

Enchantment

While last season represented my take on classical PORTRAITURE replete with off-kilter tiaras (often layered), feminine transparencies, and mixed and layered metallic laces, all celebrating an artsy vision of “fairie” mid-summer night’s dream royalty…this season explores a new, gentle, relaxed kind of design freedom! Sensual, female, light, seductive.