Specializing in bridal and evening gowns, Dany’s signature pillars of asymmetrical cuts, three dimensional designs, and the resourcing of the finest raw materials, sent waves through the industry.
Considered to be both disruptive and innovative , Dany Mizrachi success continues to resonate in the luxury bridal industry today, as he introduces new designs that are on trend and at the forefront of the fashion world, and yet at the same time, have Dany unique fingerprint . His avant-grade approach continues to captivate his audiences on a global scale.
Dany Mizrachi’s Story:
This fashion love story began when Dany was just a teenager as a day job at his family, downtown Tel-Aviv, small textile shop in ironing fabrics.
What was a small textile shop, was turned within a few years, by the Mizrachi brothers into the first Israeli fashion chain that feathered truly international standards and groundbreaking designs “Rosh Indiani”.
There, Dany initiates and managed the successful Evening Gowns Department and as the demand kept on increasing, alongside with his own professional skills and ambition, he decided to follow his own footsteps, looking for new horizons, pursuing his path to an independent voice, which naturally led to the foundation of the Fashion House that bear his name.
From the first opening of the door, and every year since, Dany reveals a new collection corresponding with his take on what are the latest trends in the international and local scenes with his unique angle and vision.
Nowadays Dany Mizrachi Fashion House celebrates its 25 years anniversary that marks his high position in the fashion world with his signature cutting edge, high end, one of a kind bridal and evening gowns creations.
Dany Mizrachi reached the heights peaks in the local fashion world and over the years, it is attributed to him the discovery of Top Model Galit Gutman and introducing the international Supermodel Irina Shayk to the Israeli public and numerous other well-known models.
For years he was mentoring young fashion designers students in his role at Shenkar – College of Engineering, Design and Art. His Haute Couture Gowns were shown in all major fashion capitals in Europe and for some years he had a signature store on London’s Bond Street.
Some of his work includes: Israeli Beauty Queen Pageant, TV show Dancing with the Stars, Russia Beauty Queen Pageant and much more, including Gal Gadot (Wonder Woman) wedding dress.
Throughout all of his achievements, he most proud of the close relationship he has with his clients, from the moment they first step into the fashion house, throughout the concept meetings, first sketch, fittings and on the night of the special event, Dany is there, so it’s only fitting that his trademark is a warm personal down to earth attention.
“I opened my fashion house 25 years ago, and I’m still excited like a kid every morning when I come to work. When I’m asked how I see my role and my profession, I answer that I have one purpose – to make my clients to look and feel the best in my dresses”.
“True wisdom in this business is not to create models that look good on paper or on the hanger, but to really know your customers and to create for them dresses that not only compliment them, but also reflect their beauty and intensify it.
“That’s also why I do not compromise on anything – not for fabrics, not about the details and certainly not the quality of the work, and I treat all customers as if they were one of my daughters getting married.”.
“It’s not obvious to remain a leading fashion designer for so many years and I think one of the reasons why our Studio has become a focus of pilgrimage from Israel and the world is our ability to provide personal and professional solutions for every customer and every occasion, always with a smile.
“My relations with my customers are like an ongoing love story, so it’s no wonder that most of them come back again and again, every time they have an important evening, or just want to be the most beautiful in the world.”.
Dany Mizrachi, fashion designer