The Atelier by Jimmy Choo

Originally founded in 1986 as a small bridal shop in Kuala Lampur, Malaysia, The Atelier was officially established in 2013 when it opened its first wedding dress design studio in Shanghai, China. In 2017, legendary designer Jimmy Choo joined as Creative Director and the brand made its stellar debut at Shanghai Fashion Week. Choo’s expertise and knowledge of the fashion industry has helped the brand uphold its value of creating collections with impeccable craftsmanship and beauty while presenting every detail with a sense of ritual.
Professor Jimmy Choo OBE has designed for the late British Princess Diana among the other famous women that loved his brand. In 2015, this talented and ingenious international shoe master began to turn his attention to wedding dresses. In his view, a wedding dress is more than just a piece of clothing, as actually it carries the dreams of every girl, the desire for love, and the expectation of their own wedding and future life. And this concept and idea fully coincides with the concept of the Haute Couture craftsmanship that THE ATELIER has always held.
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